
3 Questions for Kristina Radke—Using NetGalley for Book Reviews
The easiest way to increase the odds of getting your book reviewed is to offer it to people who enjoy writing book reviews. And one of the largest and most respected network of book reviewers available to indie authors is NetGalley. A few weeks ago, I posted this...

A Book Blogger Case Study with Marketing Expert and Author Anna-Marie Abell
Book marketing is often the Achilles heel for new authors. So, it is especially valuable when we can learn how a marketing professional approaches their own book launch. Marketing veteran turned novelist, Anna-Marie Abell, recently shared her secrets to getting...

How to Use NetGalley to Get Self-Published Book Reviews
Show me an author who isn’t eager—even desperate—for book reviews, and I’ll show you an author who doesn’t have a clue about book marketing. This post covers one of the most established (and authentic) methods of securing reviews: tapping the NetGalley community of...

Making Websites Win by Karl Blanks and Ben Jesson
The first thing you notice about the book is the care with which it was created. I bought the hardcover and it is packaged in a slipcase with a fixed ribbon marker (you will need more of these). The professionally designed interior, with loads of website design...

3 Questions for Jim Kukral: Audiobooks, Short Stories, Netflix Releases
In early January I had a chance to visit with Jim Kukral about his outlook for self-publishing in 2018, and his new venture helping authors get book reviews (read that here). For those that don’t know Jim, he is the founder of Author Marketing Club, a prolific author,...

Goodreads Giveaway Changes, What’s Not to Like?
Goodreads rocked the indie world on November 28th when they announced their popular giveaway program—the service that allows authors and publishers to offer their paperback for free to potential reviewers—will no longer be free. The responses were predictable: And...

5 Reasons Why Authors Should Consider Book Blogging
We all know the power of Oprah’s book recommendations, but consider a few other names that have become accidental “book bloggers.” Reese Witherspoon is building a business around her reading habits. Google her name with the word books and you’ll see her...

Online Marketing for Busy Authors: A Step-by-Step Guide by Fauzia Burke
With all the book marketing books available—many at lower prices—I had second thoughts about buying this one*. Also, looking at the author’s bio made me wonder (as a self-published writer) whether her advice would be relevant to me. All I can say is you won’t be...

DRM, Piracy, and Victor Hugo on Copyright
I believe there are similarities between what we expect from a job, and what we expect when we publish a book. According to a 2015 CNN Money poll, making money is down the list at #4. Here are the top 5: Respectful treatment in the workplace. Trust between management...

The Perennial Seller by Ryan Holiday
I like the idea of publishing a book that becomes a classic. A book that once bought, is not resold. A book recommended by experts—the people who could have written a book just like it, but haven't. It sells, year after year. There is no real competition because it’s...